Tuesday, April 8, 2014

Comcast-TWC Just Can't Take On Over-The-Top Alone

The world keeps getting smaller in the media industry. Thanks to an ongoing trend in the business characterized by acquisition, mergers, layoffs, and the all-around eating up of companies by some larger group in the supposed response to online competition. Yup the content on Netflix, Hulu (known as over-the-top or OTT programmers) is so compelling that it’s luring away precious viewers from the middle class realities and faux-real soap opera staples on the basic cable networks.
Hulu and Netflix don't F around, poor Comcast-TWC
Hulu and Netflix don't F around, poor Comcast-TWC :'(

Today’s media industry merger business talk is dominated by the Comcast-Time Warner Cable deal. At the moment, the two multichannel video programming distributors (MVPD) are preparing to face-off in front of the Senate Judiciary Committee in a hearing on the proposed $45 billion dollar deal. 

Geez Netflix, you savvy OTT'ers, give the cable operators a break! The MVPDs have to make some vague promises about the open Internet and keeping broadcasting afloat to the politicians and judges who are going to green-light the deal after seeing the Comcast-TWC CEOs sweat.

But enough of all that. We’ll save the gory details for the next blogpost about the layoffs that are sure to come. Or maybe the DISH Network-DIRECT-TV deal? Hmm... The world keeps getting smaller and smaller.

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